Business Catalyst(aka: Good Barry) has been acquired by Adobe.
It is great to see that this Australian company is being recognised for its cutting edge tools in making website marketing accessible to everyone.
The announcement goes to great pains to acknowledge that there are no immediate plans for changes to the service offered by Business Catalyst. Reading between the lines you could be forgiven for maintaining something of an expectation that this acquisition will be the catalyst for changes in the future. Seeing that the current management will be maintaining their roles in the company gives me hope that we will continue to see the Business Catalyst product suite grow and evolve with the needs of SME’s the world over.
Business Catalyst formed in 2001 and, as their website states they are “...passionate about two things: Web Designers and Small Business”. Business Catalyst provides the underlying platform on to which thousands of websites are built.
After Business Catalyst started the Partner Program in 2006, Receptive Technologies was amongst the first to start selling websites built on the platform, including online shop design. We have now been involved with hundreds of sites for both end users and other re-sellers alike.
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